Domina Homes Case Study: A WhatsApp-First Property Listings Website

Screenshot of kavenacc.co.ke/DominaHomes (opens in a new tab), taken 2026-10-04.

The goal

Let buyers find a suitable property in seconds and send a complete enquiry on WhatsApp without typing the details.

What we built

• Quick property search by type, town, price range and bedrooms
• 50 live listings across Nairobi, Mombasa, Kisumu, Nakuru and Eldoret
• WhatsApp enquiries with the property details already typed in
• A three-step "how buying works" section: enquire, verify and view, secure and complete
• A "beyond the price" guide to buying costs in Kenya
• A section inviting owners to list their property with Domina

Designed for how Kenyans buy

Pre-filled WhatsApp messages mean the agent knows exactly which property the buyer means, and the buyer never has to type it out. Explaining buying costs up front, beyond the price tag, builds trust with first-time buyers.

Measured quality

Google Lighthouse scores on mobile, measured by Kavenacc on 2026-10-04. Lighthouse results vary slightly between runs and change as the client adds content. You can re-run the test yourself on PageSpeed Insights (opens in a new tab).

Business results such as enquiries and sales belong to our clients, and we only publish them with their permission.

Lessons for similar businesses

• Remove typing: pre-filled WhatsApp enquiries get more replies than forms.
• Explain the full cost of buying, not just the price.
• Design the search for a phone screen first.

More work

See all case studies, or read our guides to website costs in Kenya and choosing a web design company in Nairobi.

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